from thick to thin

WITH ANALOG FOLK FOR URBAN DECAY

For Urban Decay’s new product launch, we met clean lines with chaos. Thanks to the 24/7 INKS liquid liner, having the necessary skills to achieve the look you want is no longer an issue.

The campaign generated over 4.2 million impressions across TikTok and Instagram, and the product itself is amongst the top 5 bestselling waterproof liquid liners at both Sephora and Ulta.